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Julie Schoen is an internationally acclaimed yoga teacher, retreat coordinator, copywriter, and social media and branding expert. She is the founder of Yoginiology.com, Little Pearl Publishing, and the founder and Senior Creative Copy Writer at The House of Copy. She is a leading female social entrepreneur in the United States, author of a dozen best-selling books, and a serial writer/blogger. She works closely with Women for Women International and Every Mother Counts to help support efforts to provide equality for women around the world.

She is a professional writer and copywriter, business coach, mom of two (almost three!), wife of one, and an expert at putting her foot in her mouth (both literally and figuratively). She has her Bachelor's Degree in Secondary Education and Spanish and her Master's Degree in Creative Non-Fiction Writing.

She speaks fluent Spanish, has lived in Argentina and San Francisco, and frequently travels to Costa Rica with her family and friends. She is a craft beer enthusiast (IPA all the way!) and loves to pretend be a snob about wine (but calms down after a glass or two). Currently she lives in the foothills of Albuquerque, New Mexico, soaking up the desert sun responsibly, doing her best to enjoy life while simultaneously preventing premature aging.